Sunday, August 20, 2006

PPC Campaigns Greece

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Pay per click (PPC) advertising is one of the most effective methods to promote your products or services over the internet. Small text ads or images related to your business and linked to your website, can be placed on popular websites and search engines like Google, Yahoo and MSN, whenever visitors search for keywords of your choice. You pay only for the clicks that your ads receive.

As your PPC advertising partner, creates, manages, updates and supports your campaigns on a daily basis. We understand that as long as you pay money for clicks, you expect to increase your sales and earn a solid return on investment (ROI). PPC campaigns methodology

  • Selection of the most suitable keywords

  • Development of smart text ads based on groups of keywords

  • Development of the ad displays policy (negative keywords, exact keywords and etc.)

  • Reduction in cost per click in low level and identification of more exclusive key words

  • Development of web pages (landing pages) on your website based on the PPC campaign ads that greet new visitors

  • Daily basis tracking of the click-through rate (CTR) and cost per click (CPC) in order to increase your campaign results

  • Tracking total return on investment of your campaign

Our PPC specialists are equipped with all the experience and skills needed to obtain the results of your PPC advertising campaign.


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